I build brands and businesses — and lead the systems behind them.

I work as a builder, executor, and supervisor.

Sometimes I design and execute directly.
Sometimes I lead execution through trusted partners.
In all cases, I remain fully responsible for direction, quality, and outcomes.

My work focuses on solving real business problems — not just improving appearances.

My background combines engineering thinking, business development, and hands-on execution.

I’ve worked across multiple industries, including:

food manufacturing,

advertising and branding,

hospitality and tourism,

consulting and development,

and healthcare.

This range allows me to understand businesses beyond surface-level needs and design solutions that actually work in real operating environments.

I start by understanding the business, not the request

I define the real problem before building solutions

I connect strategy with design and execution

I lead or supervise delivery with clarity and accountability

I don’t aim for quick wins.

I build things meant to last, operate, and grow.

I operate through a trusted ecosystem of specialists, including:

ERP providers

designers and developers

market research professionals

Each expert focuses on their field.

I focus on alignment, integration, and results.

This structure allows me to deliver complete solutions without compromising quality or control.